Rockauto.com RockAuto

RockAuto ships auto parts and body parts from over 300 manufacturers to customers' doors worldwide, all at warehouse prices. Easy to use parts catalog...

Rockauto.com Overview

/100

Desktop: Good

Mobile: Good

Structure:

RockAuto.com is an online auto parts retailer that ships auto parts and body parts from over 300 manufacturers worldwide to customers. Their website uses a simple layout with a predominantly blue and white color scheme. The website is easy to navigate, and all the important information is accessible from the homepage. The website provides its visitors with an easy-to-use parts catalog that helps the users to locate the specific parts they need.

One of the most significant advantages of RockAuto.com is its low-cost pricing. The website claims to offer warehouse pricing to its customers. Additionally, RockAuto.com is family-friendly with a simple layout that is easy for users of all ages to use.

The website has an average of 44,834 unique users per day and 108, 498.28 pageviews, making it a popular online retailer for auto parts. The site's value is estimated to be $1,419,120. It is hosted by SupraNet Communications, Inc. in the US, and its top-level domain is .COM.

In terms of speed, the website scores a Speed 78 out of 100 on Google's PageSpeed Insights. The website performs exceptionally well on Desktop and Mobile, with both platforms receiving a good score.

The website uses an SSL certificate issued by COMODO CA Limited, ensuring that all user data is encrypted and protected. Furthermore, the website provides its customers with informative blogs and in-depth product reviews, making it an excellent resource for both professional mechanics and car enthusiasts.

In summary, RockAuto.com is a user-friendly website that is easy to navigate, gives lower-priced auto parts and body parts, and ship worldwide. The website offers its visitors a simple layout, making it family-friendly. The website offers complete information on the products through the parts catalog and product reviews that helps customers to locate specific auto parts. Overall, RockAuto.com is a reputable online auto parts retailer with a vast variety of parts that will appeal to customers looking for quality at an affordable price point.

Rockauto.com Rank Summary

Global Rank

6,297

Average Load Time

1.76sec

Links In Count

1,756

Website Value

$1.4 M

Audience Geography. Where are rockauto.com visitors located?

Country	Visitors
United States US	75%
Canada CA	8.1%
France FR	2%
Mexico MX	1.6%
Angola AO	1.1%
Germany DE	1%
Puerto Rico PR	1%
Panama PA	1%
Russian Federation RU	0.6%
Other	8.5%

Country	Pageviews
United States US	74.9%
Canada CA	8.1%
France FR	2.2%
Saudi Arabia SA	2.2%
Angola AO	1.3%
Mexico MX	1.1%
Germany DE	0.9%
Puerto Rico PR	0.9%
Panama PA	0.9%
Other	7.5%

Country	Rank
Puerto Rico PR	471
Panama PA	514
Canada CA	1340
United States US	1484
Saudi Arabia SA	4610
Angola AO	4663
Mexico MX	5701
France FR	8112
Italy IT	18184
Germany DE	21660
Russian Federation RU	33456

Where do visitors go on rockauto.com?

Subdomain	Pageviews
rockauto.com	100%

Subdomain	Pageviews per User
rockauto.com	2.43

Subdomain	Reach
rockauto.com	100%

How popular is rockauto.com?

Period	Global Rank	Global Rank Delta
past 3 months	6297	-607
past month	6651	586
past week	7087	-197
yesterday	7573	366

Days	Pageviews Rank	Pageviews Rank Delta	Pageviews per Million	Pageviews per Million Delta	Pageviews per User	Pageviews per User Delta
90	8322	-1209	905	11%	2.42	8%
30	8810	860	852	-10.6%	2.43	-0.816%
7	9416	-487	802	3%	2.4	3%
1	11264	1444	71	-11.11%	2.1	-12.55%

Days	Reach Rank	Reach Rank Delta	Reach per Million	Reach per Million Delta
90	5953	-463	139	3%
30	6353	581	129	-9.844%
7	6761	-155	120	0.5%
1	6990	66	120	2%

Rockauto.com Website Safety

Overview

Last Updated: 12/26/2024

Overall result - rockauto.com is safe.

We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.

Norton Connect Safe

Last Updated: 03/21/2024

rockauto.com is safe.

Norton ConnectSafe evaluates rockauto.com for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search

Last Updated: 10/11/2016

rockauto.com is safe.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing

Last Updated: 01/09/2019

rockauto.com is safe.
Malware: not found.
Phishing: not detected.
Unwanted software: not found.
Harmfull applications: not found.

Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.

Site Advisor

Last Updated: 02/22/2021

rockauto.com is safe.

McAfee assesses rockauto.com for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze rockauto.com for mature or inappropriate content, only security checks are evaluated.

Web of Trust

Last Updated: 01/09/2019

rockauto.com child safety is very good.

The WOT calculates reputation of the rockauto.com. This reputation system receives ratings from users and information from third-party sources, assesses the rockauto.com for safety features and confirms, whether rockauto.com is suitable for children.

SSL Information

SSL Checker Tool

Domain	*.rockauto.com
Issuer Organization	Sectigo Limited
Issuer	Sectigo RSA Domain Validation Secure Server CA
Algorithm	RSA-SHA256
Valid form	02/05/2024
Expiration	03/07/2025
Signed	Certificate is not self signed
Additional Domains	*.rockauto.com rockauto.com

Rockauto.com Rank History

Alexa Rank shows how popular rockauto.com is in comparison with other sites. The most popular site has Alexa Rank equals 1. If rockauto.com has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to rockauto.com and pageviews on rockauto.com over the past 3 months.

Rockauto.com Hosting Information

Server Location

Geolocation Tool

ASN Information

ASN Lookup Tool

ASN ID: 4150

ASN Title: SUPRANET-WIS - SupraNet Communications, Inc., US

Last Update: 07/16/2024

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 4150
ASName: SUPRANET-WIS
ASHandle: AS4150
RegDate: 1994-12-15
Updated: 2004-01-13
Comment: Please report abuse only to: abuse@supranet.net
Ref: https://rdap.arin.net/registry/autnum/4150

OrgName: SupraNet Communications, Inc.
OrgId: SUPN
Address: 8000 Excelsior Dr.
City: Madison
StateProv: WI
PostalCode: 53717
Country: US
RegDate: 1994-12-15
Updated: 2017-08-16
Comment: Please report abuse only to: abuse@supranet.net
Ref: https://rdap.arin.net/registry/entity/SUPN

OrgAbuseHandle: SAC31-ARIN
OrgAbuseName: SupraNet Abuse Contact
OrgAbusePhone: +1-608-836-0282
OrgAbuseEmail: abuse@supranet.net
OrgAbuseRef: https://rdap.arin.net/registry/entity/SAC31-ARIN

OrgNOCHandle: SUPPO1504-ARIN
OrgNOCName: Support
OrgNOCPhone: +1-608-836-0283
OrgNOCEmail: support@supranet.net
OrgNOCRef: https://rdap.arin.net/registry/entity/SUPPO1504-ARIN

OrgTechHandle: STC1-ARIN
OrgTechName: SupraNet Technical Contact
OrgTechPhone: +1-608-836-0282
OrgTechEmail: colinb@supranet.net
OrgTechRef: https://rdap.arin.net/registry/entity/STC1-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

Rockauto.com Domain Registration and Settings

WHOIS

WHOIS Lookup Tool

Domain Name: ROCKAUTO.COM
Registry Domain ID: 6849961_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Updated Date: 2022-09-01T17:24:59Z
Creation Date: 1999-05-27T18:28:21Z
Registry Expiry Date: 2027-05-27T18:28:57Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: 480-624-2505
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientRenewProhibited https://icann.org/epp#clientRenewProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: NS0.DNSMADEEASY.COM
Name Server: NS1.DNSMADEEASY.COM
Name Server: NS2.DNSMADEEASY.COM
Name Server: NS3.DNSMADEEASY.COM
Name Server: NS4.DNSMADEEASY.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-09T12:48:08Z

DNS Records

DNS Lookup Tool

Host	A Record	TTL
rockauto.com	198.27.61.99	300

Host	MX Record	Priority	TTL
rockauto.com	mail.rockauto.com	10	86400
rockauto.com	mail2.rockauto.com	20	86400
rockauto.com	list.rockauto.com	100	86400

Host	NS Record	TTL
rockauto.com	ns3.dnsmadeeasy.com	86400
rockauto.com	ns4.dnsmadeeasy.com	86400
rockauto.com	ns0.dnsmadeeasy.com	86400
rockauto.com	ns1.dnsmadeeasy.com	86400
rockauto.com	ns2.dnsmadeeasy.com	86400

Host	TXT Record	TTL
rockauto.com	v=spf1 mx a:www2.rockauto.com a:www3.rockauto.com a:firewall.rockauto.com a:firewall2.rockauto.com ~all	86400

ns0.dnsmadeeasy.com
TTL: 86400
Email address: dns.dnsmadeeasy.com
Serial: 2008032786
Refresh: 43200
Retry: 3600
Expire: 1209600
Minimum: 180

Rockauto.com HTML Check

HTML Validation Tool

Errors

Internal encoding declaration “windows-1252” disagrees with the actual encoding of the document (“utf-8”).

Bad value “imagetoolbar” for attribute “http-equiv” on element “meta”.

The “cellpadding” attribute on the “table” element is obsolete. Use CSS instead.

The “cellspacing” attribute on the “table” element is obsolete. Use CSS instead.

Element “form” not allowed as child of element “span” in this context. (Suppressing further errors from this subtree.)

Malformed byte sequence: “f1”.

Malformed byte sequence: “e7”.

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Named character reference was not terminated by a semicolon. (Or “&” should have been escaped as “&”.)

Bad value “” for attribute “action” on element “form”: Must be non-empty.

Attribute “autocorrect” not allowed on element “input” at this point.

Attribute “autocapitalize” not allowed on element “input” at this point.

Attribute “alt” not allowed on element “span” at this point.

Bad value “navnodeunique[catalog-alfa romeo]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-am general]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-american austin]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-american bantam]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-american motors]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-aston martin]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-du pont]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-facel vega]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-falcon knight]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-frazer nash]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-giant motors]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-henry j]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-land rover]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-mitsubishi fuso]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-mobility ventures]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-stearns knight]” for attribute “id” on element “input”: An ID must not contain whitespace.

Bad value “navnodeunique[catalog-yellow cab]” for attribute “id” on element “input”: An ID must not contain whitespace.

The “width” attribute on the “td” element is obsolete. Use CSS instead.

Warnings

The “border” attribute is obsolete. Consider specifying “img { border: 0; }” in CSS instead.

Rockauto.com Desktop Performance

Last tested: 06/13/2016

Desktop Speed

74%

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Leverage browser caching

Enable compression

Minify CSS

Minify JavaScript

Optimize images

Desktop Resource Breakdown

Total Resources	55
Number of Hosts	4
Static Resources	33
JavaScript Resources	17
CSS Resources	5

Rockauto.com Mobile Insights

Last tested: 08/08/2018

Mobile Usability

99%

Size tap targets appropriately

Mobile Speed

78%

Avoid landing page redirects

Optimize images

Mobile Resource Breakdown

Total Resources	34
Number of Hosts	2
Static Resources	30
JavaScript Resources	3

Rockauto.com Common Typos

www.rockauto.com
www.rockauto.net
www.rockauto.org
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www.trockauto.com
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www.rockauto.con

Rockauto.com RockAuto

RockAuto ships auto parts and body parts from over 300 manufacturers to customers' doors worldwide, all at warehouse prices. Easy to use parts catalog...

Rockauto.com Overview

Rockauto.com Rank Summary

Rockauto.com Website Safety

Rockauto.com Rank History

Rockauto.com Hosting Information

Rockauto.com Domain Registration and Settings

Rockauto.com HTML Check

Rockauto.com Desktop Performance

Rockauto.com Mobile Insights

Rockauto.com Similar Audits

Rockauto.com Common Typos